by Christine Weaver | Sep 1, 2021 | Organic Search, Social Media
The direct answer to this question is easy. No, social media marketing does not directly support higher organic search rankings. Then why do so many businesses spend so much time and money on social media marketing? Aren’t they wasting their time? Just like many...
by Christine Weaver | Aug 11, 2021 | Small Business
“The internet is becoming the town square for the global village of tomorrow.”Bill Gates Having grown up in a small town, this reference still rings true – the town square is where everything happens, town gossip spreads, and local businesses surround the...
by Christine Weaver | Aug 4, 2021 | Organic Search, Small Business
Blogging is an essential part of marketing that any small business can easily implement. While many bloggers use their platform to express opinions, tell stories, and showcase their life, a blog can do so much more. For a small business, a blog has several benefits...
by Christine Weaver | Jun 8, 2021 | Organic Search
One main piece of the complex SEO puzzle is keyword research. Considered the base of any online marketing strategy, keyword research should be completed in the early stages of development for your website, blog, or targeted campaign. If you want to increase your...
by Christine Weaver | Jun 2, 2021 | Organic Search, Paid Search
The marketing world is full of acronyms – CTR, CTA, ROI, B2B, and so many more (LOL)! Two important acronyms business owners see a lot are SEO and SEM. While they may seem and sound similar, SEO and SEM are very different. Do you know the difference...