Digital Terms Every Small Business Owner Should Know

Digital Terms Every Small Business Owner Should Know

Owning a small business requires you to wear many hats. This includes everything from sales to service and operations to marketing. Each area comes with their own set of best practices, standards, and terms. Digital marketing is no different than any other position in...
5 Benefits Of Blogging For Your Small Business

5 Benefits Of Blogging For Your Small Business

A key aspect of a digital marketing plan is the effective use of a blog. Not only can a blog drive traffic to your website, but it can also educate your customers and build trust with future clients.  What small business doesn’t want to drive more traffic to...
Keyword Research 101: The Basics

Keyword Research 101: The Basics

One main piece of the complex SEO puzzle is keyword research. Considered the base of any online marketing strategy, keyword research should be completed in the early stages of development for your website, blog, or targeted campaign. If you want to increase your...
What is SEO?

What is SEO?

What is SEO? SEO, short for Search Engine Optimization, is the process of increasing the quality & quantity of traffic to your website by continuously improving your site to make it relevant. The more qualified your website content and pages are to a user, the...